Contributions from alumni, faculty and staff fueled giving increase in 24-hour period
North Carolina Central University (NCCU) raised more than $1.02 million during its 2022 Day of Giving that began on March 1, 2022, and concluded on March 2, 2022. Themed “Dare to Soar: Shaping Our Future Together,” the record-breaking fundraising initiative was led by the Division of Institutional Advancement and represented a 231.2% increase in donations and 31% increase in participation over the 2021 Day of Giving.
The day’s total of $1,028,697 was contributed by 1,862 donors. During the campaign, individuals donated to the NCCU annual fund, general scholarships, schools and colleges, as well as athletics, the WNCU 90.7 FM jazz radio station and the Sound Machine Band, to name a few.
“The overwhelming outpouring of gifts from nearly every constituent group of NCCU clearly demonstrates the culture of philanthropy that is alive here at our university,” said Johnson O. Akinleye, Ph.D., NCCU’s chancellor. “Each dollar raised and each gift donated will make a tremendous difference in the lives of our students and throughout the university.”
The leaderboard included $639,300 in the general donations and $205,058 for scholarships. The Alpha Lambda Chapter of Delta Sigma Theta Sorority Inc. had the highest donor involvement and dollar amount contribution among five participating Greek letter organizations, and totaled $20,827 from 177 donors. Support was strong for colleges and schools, including the School of Business, which led academic units in raising $37,732, and the College of Health and Sciences, which had $25,922 in donations. The Unrestricted Annual Fund, also known as areas of greatest need, also saw increased donor participation with 251 donors.
“I am extremely appreciative and Eagle proud of our campus community, alumni and friends for their support of this year’s campaign,” stated Gia Soublet, Ph.D., vice chancellor of the Division of Institutional Advancement. “Their generosity enables the university to fund initiatives and priorities beyond what state funding allows.”
In its fourth year, the Day of Giving included peer-to-peer fundraising, as well as competitions between NCCU Alumni Association Inc. chapters, National Pan-Hellenic Council members and a virtual party hosted by the NCCU Alumni Association. A leaderboard was updated by-the-minute and hourly raffles were distributed. The university’s schools, colleges and departments collaborated with deans and directors, and the Office of Annual Giving and Office of Alumni Relations promoted the event among their unit and alumni members.