About NCCU Academics Admissions Athletics Campus Life Giving Research

Department of Mass Communication

mscm

Mission

Our faculty will guide students in an ethically sound learning environment in which students are engaged and responsible for developing their own ideas and prepare students to be exemplary communicators in an increasingly diverse, interactive and global setting and provide a dynamic undergraduate program where students learn to appreciate the roles, responsibilities and social role of media in human society. Our faculty will support the freedom of expression and the importance of serving the public good. Our students will become better writers, speakers, media creators and thinkers. They will learn to harness the technologies that are transforming how communication is conducted in the 21st Century. We will prepare our students for purposeful careers in mass communication by offering engaged learning in excellent classes, by providing opportunities for students to hone their skills in student media, and by helping students connect to professional internships. 

Vision

To foster student success and leadership by offering a liberal arts education in the rapidly changing world of mass communication. To ensure that our students are provided with a) the ethical, practical and theoretical foundations in the field, b) a command of emerging technologies, and c) an understanding of and appreciation for cultural diversity and inclusion. 

We are defining the future of mass communication in our department! Come be a part of the adventure!

Graduation Rates

For the Department's May 2017 graduates, our graduation rates for non-transfer and non-Early-College students (31/50) were as follows:

  • 4-year graduation rate: 64.5 percent
  • 5-year graduation rate: 32.3 percent
  • 6-year graduation rate: 3.1 percent

For the Department's May 2016 graduates, our graduation rates for non-transfer students (34/43) were as follows:

  • 4-year graduation rate: 67.6 percent
  • 5-year graduation rate: 29.4 percent
  • 6-year graduation rate: 2.9 percent

For the Department's May 2015 graduates, our graduation rates for non-transfer and non-Early-College students (25/35) were as follows:

  • 4-year graduation rate: 65.4 percent
  • 5-year graduation rate: 23.1 percent
  • 6-year graduation rate: 7.7 percent 

2017-18 Mass Comm-plishments

  • Senior Jazmin Bailey was selected as one of 25 students from across the U.S. to attend the International Radio & Television Society Multicultural Career Workshop in New York City.
  • Department Chair & Associate Professor Calvin Hall was selected for the 2017 Faculty Seminar, sponsored by the Television Academy Foundation.
  • Associate Professor Charmaine McKissick-Melton was selected for the IRTS Faculty Seminar, sponsored by the International Radio and Television Society Foundation.

2016-17 Mass Comm-plishments  

  • The Department graduated 25 majors in Fall 2016 and 50 in Spring 2017.
  • The Campus Echo was named Best Student Newspaper at the 2016 HBCU Awards, August 2016.
  • The Durham Voice community newspaper project received a "Leaders in Diversity" award from the Triangle Business Journal, August 2016.
  • The Durham Voice earned a 2nd Place award for Best Overall Newspaper/Large University at the 2017 Southern Regional Press Institute. 
  • The Campus Echo earned a 2nd Place award for Best Online Newspaper/Large University at the 2017 Southern Regional Press Institute. 
  • Associate Professor Charmaine McKissick-Melton was selected for the 2016 Board of Governors Award for Teaching Excellence.
  • 5 recent graduates awarded funding to participate in a practicum at the NOLA Film Academy, a non-profit film school.
  • The department created a Sports Media Production team that works with NCCU Athletics to produce multimedia products showcasing the University's athletics teams. 
  • 4 faculty presented research at international and national conferences.
  • 4 MSCM students earned 1st Place for their research presentations session at the 2017 NCCU Graduate/Undergraduate Research Symposium.
  • 4 students placed 2nd for their research presentations session at the 2017 NCCU Graduate/Undergraduate Research Symposium.
  • 4 students placed 3rd for their research presentations session at the 2017 NCCU Graduate/Undergraduate Research Symposium.
  • 3 students earned 1st Place in the poster session at the NCCU 2017 Graduate/Undergraduate Research Symposium.
  • 2 MSCM Students participated in the 2017 NABJ Short Course at NC A&T State University.
  • MSCM students earned two 1st Place awards at the 2017 Southern Regional Press Institute. 
  • MSCM students earned three 2nd Place awards at the 2017 Southern Regional Press Institute. 
  • 4 Students presented research at the Conference on African American & African Diaspora Studies at UNC-Greensboro.
  • Associate Professor Lisa Paulin was the recipient of Provost mini-grant for research $5,000.
  • Associate Professor Shauntae Brown-White was selected for the University Teaching Award.
  • Assistant Professor W. Russell Robinson had a book proposal accepted for contract for 2018 publication by Lexington Books, an imprint of the Rowman Littlefield Publishing Group.
  • Assistant Professor W. Russell Robinson had a chapter accepted for 2018 publication in the book titled The HBCU Experience. 
  • Assistant Professor Candace Parrish had a book chapter accepted for 2018 publication in the book titled When the Virtual Becomes Real: Gender Violence and Social, Mobile, and Interactive Media.
  • 4 faculty presented research at international and national conferences. 
  • Assistant Professor Candace Parrish was selected for 2017 Plank Center for Leadership in Public Relations.
  • Department Chair Calvin Hall was selected for the 2016-17 AEJMC Institute for Diverse Leadership.
  • Faculty members served on the following boards: Radio Television Digital News Directors Carolinas Association, North Carolina Newsroom Cooperative, Carolina Public Press, the Duke Center for Documentary Studies, State Employees' Credit Union Advisory Board.
  • Department faculty welcomed more than 40 professionals as guest speakers and guest lecturers in their courses. 

2015-16 Mass Comm-plishments

  • 5 students had research selected for presentation at the National Undergraduate Research Symposium at UNC-Asheville, April 2016.
  • The Campus Echo student newspaper won the Overall Best Publication award at the Southern Regional Press Institute conference, February 2016. 
  • MSCM student Evan Owens won a Best Feature Writing award at the Southern Regional Press Institute conference, February 2016.
  • MSCM student DeVante Campbell won a Best Multimedia Presentation award at the Southern Regional Press Institute conference, February 2016.
  • Owens won a 2nd place award for photography for photos at the Southern Regional Press Institute conference, February 2016.
  • 2015 graduate Brittney Bizzell won a First Place award for photography for photo at the Southern Regional Press Institute conference, February 2016.
  • 8 students had research selected for presentation at the State of North Carolina Undergraduate Research Symposium at High Point University, November 2015.
  • The Durham Voice community newspaper project received Second Place in the Student News Project Division from the News & Online Division of the Association for Educators in Journalism and Mass Communication (AEJMC), August 2015.

Contact Us

Calvin L. Hall, Ph.D., Chair & Associate Professor
North Carolina Central University
Department of Mass Communication 
211 Farrison-Newton Communications Building
1801 Fayetteville St. Durham NC 27707
(919) 530-5142 (Main Office)
(919) 530-5266 (fax)
E-mail: calvin.hall@nccu.edu

To schedule an appointment, click here to go to our department's booking page. 

 
NCCU complies with Title IX of the Education Amendments of 1972, which prohibits discrimination on the basis of sex in all programs and activities (including sexual harassment and sexual violence) in the University's educational programs and activities. For additional resources or to file a Title IX complaint, visit the NCCU's Title IX webpage.
© 2017 North Carolina Central University 1801 Fayetteville St., Durham, NC 27707