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What services does the Office of Public Relations provide?

What services does the Office of Public Relations provide?

Advertising


The director of the Office of Public Relations (or a designee) must approve in advance all paid advertising for print, radio or television broadcast, or the Internet. This includes student recruitment, marketing and fund-raising videos. The OPR offers print advertising design services and if time and resources allow, radio and television script writing. OPR approval is not required for advertising for the hiring of personnel.

Click here to download the Publication Photography Request Form.

Photographic Services


Official photographic assignments for university programs and activities are also the responsibility of the OPR. University officials and students who desire photographs taken of university-related activities must request this service in advance from the OPR. A Production and Photographic Request Form must be completed and returned at least three days before the planned activity.

Click here to download the Publication Photography Request Form.

Marketing and Promotion


The Office of Public Relations can assist in marketing such events as receptions and conferences when they are expected to bring a large public audience to campus. If you are seeking assistance from the OPR, it is helpful if you contact us during the early planning stages so that we can develop an effective marketing strategy. If you are planning an event of broad significance that would be of interest to the general public, by contacting the OPR well ahead of time, we may be able to coordinate media coverage.

Although it is not our intent to design every published work on campus, we are available to assist campus departments and organizations in creating official literature. We also have templates for brochures, fliers and other items, in addition to a list of selected vendors that work with the university.

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North Carolina Central University
1801 Fayetteville St., Durham, NC 27707